Adrian.Dev.Web
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WordPress Web Developer

Specialist in Web Optimization,
Technical SEO and E-Commerce.

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Projects

About Me

WordPress developer passionate about creating exceptional web experiences.

With over 15 years of experience as a WordPress web developer, I specialize in creating custom sites optimized for speed, performance, and search engine optimization. My approach combines attractive design with a solid technical architecture focused on conversion and scalability.

I collaborate with companies and professionals to transform ideas into effective digital presences that generate measurable results. I easily adapt to different workflows and development methodologies and I constantly train to incorporate the latest technologies and best practices in technical SEO, performance, and e-commerce.

WordPress Web Developer

WordPress Web Developer

Custom sites with advanced custom features.

Ecommerce Development

Optimized online stores developed in WooCommerce and Shopify.

Optimization

Optimal speed and performance of web platforms.

Technical SEO

On-page SEO techniques for better search engine visibility.

Digital Automation

Automation of flows between digital platforms, without code.

Technical Support

Maintenance, auditing, and technical consulting for web platforms.

My Projects

A selection of digital projects and solutions in:

Web development for WordPress, WooCommerce, Shopify, institutional websites, landing pages, and specific enhancement services.

Learning Management System Development
Gemba C y F
Designed in Figma and fully developed, customized with Tutor LMS. Implementation of free and paid courses, blog, student tracking, and assessments. The project is complete and awaiting publication.
WordPressWooCommerceHTMLCSSJava ScriptPHP8Elementor ProACFGITDiseñoFigmaRank MathLiteSpeed CacheCloudflareWordfence
Demo
Detalles
E-commerce Development
GU Energy
Conversion of Figma design to a custom WordPress theme with full WooCommerce integration. Faithful design adaptation and code optimization for speed and scalability.
WordPressWooCommerceHTMLCSSJava ScriptPHP8Elementor ProJetEngineGITFigmaLiteSpeed CacheCloudflareWordfence
Demo
Detalles
WordPress Development - Corporate Site
Ramblas del Plata (IRSA)
Development of an institutional website from scratch based on the delivered design, faithfully respecting the visual aesthetic. Comprehensive performance optimization through cache configuration and minification.
WordPressHTMLCSSJava ScriptElementor ProACFW3 Total CacheWordfence
Demo
Detalles
Technical support/Migration E-commerce
Leonisa
Participated in a Shopify agency project, performing selective product migration from WooCommerce and adapting custom attributes for proper integration into Shopify.
ShopifyHTMLCSSJava ScriptExcel
Demo
Detalles
Technical support E-commerce
Meir
Implementation of a custom menu with specific interactions and category filters. Development of the “Notify me when in stock” feature for out-of-stock products. Front-end improvements.
WordPressWooCommerceHTMLCSSJava ScriptPHP8GIT
Demo
Detalles
Technical support/Migration E-commerce
All Alpaca
Participated in a Shopify agency project, performing selective product migration from WooCommerce and adapting custom attributes for proper integration into Shopify.
ShopifyHTMLCSSJava ScriptExcel
Demo
Detalles
Landing Page Development
Direct TV Arena
Development based on an Illustrator design, implemented as a WordPress theme using Elementor Pro. Form configuration with optimized SMTP and connection to IRSA’s CRM.
WordPressHTMLCSSJava ScriptElementor ProIlustraitor
Demo
Detalles
Corporate Site Migration
Exeltis Ecuador
Migration of the Exeltis Chile website to its Ecuadorian version, updating the product catalog and country-specific content. The site’s original structure and design were maintained.
WordPressJava ScriptPHP8GutenbergACFGIT
Demo
Detalles

My Skills

Technical skills and specialized knowledge in development, WordPress, SEO, and optimization.

Development

HTML/CSS 100%
Java Script 90%
PHP8 80%
MySQL 75%
GIT/GitHub 80%
Chrome DevTools + VSC 100%

WordPress

Custom Themes 100%
Custom Plugins 90%
Hooks and filters 90%
WooCommerce 100%
Elementor Pro / Gutenberg / Spectra 100%
Management + Backups + Security 100%

SEO

On-Page SEO + Best Practices 100%
Rank Math 100%
Google Search Console 95%
Google Analytics 70%
Hrefs 70%
Keyword Research 70%

Optimization

Loading speed 100%
Image optimization 100%
Cache on server and browser 95%
Minification 95%
CDN 90%
Support for different types of servers 95%

Other Tools and Technologies

ShopifyVisual Studio CodeBricksDiviACFJetEnginePageSpeed InsightsLiteSpeed CacheW3 Total CacheWP RocketCloudflareWordfenceChat GPTGeminiGitHub CopilotYoastGT MetricsFigmaCanvaPhotoshopIlustraitorGoogle Works SpaceTeamsJira

Contact Me

A job opportunity or an ongoing project? Let’s talk and see how we can work together.

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Contact information

I’m available for full-time or part-time opportunities, as well as freelance projects and consulting services specializing in WordPress development, web optimization, and technical SEO. If you’re looking to improve your digital presence, please don’t hesitate to contact me.

Phone
+54 9 113 279 3008
Linkedin
adrian-cabrera
Location

Buenos Aires, Argentina

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Web Developer / WordPress

Specialist in Web Optimization, Technical SEO and E-Commerce Development.

Adrian Cabrera © 2025 All rights reserved.

Creating exceptional web experiences.